Buzzy Buzzwords…do you know what you’re advertising to clients?

ORGANIC

I have repeatedly gone to bat against calling spray tans “organic” and I am constantly explaining to my clients why they aren’t and why I think it says a lot about a salon or person offering tans they call organic.

Do I worry once in a while that a client chooses a different salon because they say they offer “organic” spray tans in their description and I won’t lie and describe them as such? That the “organic spray tan” costs less than the ones I offer? Sure, but at the end of the day I know my long game is in a better place.

And I sure as hell know that 99.9% of those salons with “organic” spray tans are fucking lying and know better or worse- don’t know what the fuck they are talking about in the first place. Both are detrimental to the industry.

It is a salon owner’s responsibility to, you know, read the actual ingredients of the product they are using. If there is dye in it or fragrance, or both, it’s not organic. Does your solution have bronzer in it? Not organic.

It’s also the solution manufacturers and reps they buy their solution from who are being equally deceitful.

I recently talked to a rep of a line that has good solution outcomes but market their products as organic. They even have organic in their company name.

Nothing about their soltuions make them organic. Far from it, in fact.

This is shitty to me, and I told the rep that I wouldn’t buy product that was using buzz words to imply quality when it was unnecessary. He danced around it and told me that it was staying  labeled as such because that’s exactly what it was doing- implying quality and superiority over products that aren’t labeled as such.He then got off the phone with me as fast as he could.

It’s total farce, of course, but they aer making money and a popular brand and I see numerous websites of salons who use the line with verbatim copy of the nonsense and lies they pulled from product descriptions on the site.

Anyway, read your fucking labels and get your come correct- you’re going to get called out about it sooner or later, and that’s when you’re going to lose business. And you will deserve to.

And you want to know about ecocert? DHA can be “ecocert approved” (Janet+Dorothy Gemma) but not ecocert organic. Get it? Next post will be on ecocert.

GLUTEN FREE

Here’s the deal with gluten free-it’s different from mislabeling your solution as organic because while people are real life allergic to dyes and fragrances, those people aren’t our regular clients getting spray tans . And organic versus not is not potentially life threatening to us in terms of spray tans and infrequent applications.

Gluten intolerant people who are so affected by the intolerance that they have to watch what they put on their skin, not only what they ingest are also going to be thorough about finding out what’s in your solutions so they don’t get sick.

The list of ingredients that are considered gluten is vast. Here is a blog link with the list:

http://www.bewilderedbug.com/2012/05/31/quickie-post-gluten-containing-cosmetic-ingredients/

This is a popular buzzword, but the consequences of labeling something gluten-free are much bigger than organic. It’s why you don’t see it thrown around as often.

Gluten free, for those of us without gluten intolerances, is not really important, especially when applied topically like spray tans are.

PARABEN FREE

This is a fun one. Said “organic” line mentioned above uses parabens in their solutions.

Parabens are a preservative, and most try to stay away from them.It gives solution a longer shelf life, but also is linked to breast cancer.

Solution doesn’t last that long anyway. Parabens won’t help it in a real way not to turn green from oxygen exposureover time.

Here is some reading on that:

http://www.fda.gov/cosmetics/productsingredients/ingredients/ucm128042.htm

http://www.besthealthmag.ca/best-looks/beauty/parabens-what-are-they-and-are-they-really-that-bad/

ALCOHOL FREE

I wrote a blog about this you can read HERE

With the bad alcohols, while it’s nice if they aren’t in the solutions we use, it’s more important to skip DAILY USE products- lotions, soaps, serums- with those bad alcohols than your once a week/month spray tan. Which brings me to…

ANTI-AGING INGREDIENTS

Again, a nice gesture in ingredients, and they don’t hurt,but you aren’t getting a spray tan daily, which is really the frequency these products need to be used to have a real effect. Putting anti wrinkle cream on once a week isn’t going to do jack shit.

Hyaluronic Acid  is often categorized as anti aging, as it plumps the skin temporarily, but it really does so by holding moisture in the skin. This is  good one because moisturized skin helps hold a spray tan longer and more evenly.

 

1.READ YOUR LABELS.

2.KNOW YOUR PRODUCTS.

3. DON’T COPY AND PASTE OFF YOUR REP’S PAGE WITHOUT RESEARCHING FIRST.

4. WHEN IN DOUBT, PATCH TEST.

5. STOP CALLING YOUR TANS ORGANIC. THERE’S 2 COMPANIES WHO PROVIDE ONE FORMULA EACH THAT ARE TECHNICALLY ORGANIC. I DOUBT YOU CARRY THEM.

(AND DUH-THE OPINIONS ABOVE ARE MY OWN AND NOT MEANT TO BE TAKEN AS MEDICAL ADVICE.)

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